Permanent makeup · Woodland Hills

Brows that look naturally yours.

Microblading, powder brows and brow extensions by Valeria. Seven years, one rule: no one should be able to tell they’re permanent.

Free consultation · in person · no deposit

IMAGE
Permanent makeupWoodland HillsBy Valeria · 7+ years

Valeria · IMAGE PMU

“I don’t create new brows or change your appearance beyond recognition. I reveal the brows that were always meant to be on your face.”
7+years in permanent makeup
1,000+clients
Valeria, owner of IMAGE Permanent Makeup
Valeria · owner

Services

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Microblading

Ultra-fine, hair-like strokes that blend with your own brows. No heavy blocks, no harsh lines.

Lasts 12–18 monthsDetailsBook →

Shaping

Correcting the shape of your natural brows to fit your proportions and bone structure.

With mappingDetailsBook →

Masculine.Natural.Undetectable.

Brows for men

Great brows aren’t just for women. Natural brow enhancement can fill sparse areas, improve shape, and create a stronger, more balanced look — without looking “done.”

Mature skin, 60+

Beautiful brows have no age.

Mature skin needs a gentle hand and the right technique. Soft, delicate strokes restore fullness without heavy, over-defined brows.

Before and after: brow shaping on mature skin, client of IMAGE PMU
Client work · before and after · used with consent

Modern tools, gentle hands.

Nano strokes and soft powder shading with a wireless pen machine, sterile single-use cartridges and warm pigments that heal soft instead of turning grey.

Wireless PMU machine, sealed cartridges and pigments
The kitWireless machine · sealed cartridges
Wireless permanent makeup pen machine
Nano & powderFine single-needle strokes
Warm brow pigment swatches
Warm pigmentsMatched to your hair and skin
Bright treatment room

Why mapping matters

Permanent makeup stays for years.

So every brow is measured first: your proportions, bone structure and existing hair. A shape drawn in the wrong place can’t be washed off.

Client review

Valeria is awesome. Her work is beautiful and she’s really nice and patient. Can’t wait to go to my touch-up.

Andressa

Before you book

Questions clients ask.

Is the consultation free?

Yes. You meet Valeria in person, talk through the shape and color you want, and she checks that permanent makeup is right for your skin. No obligation to book.

Do I pay a deposit?

Not for the consultation: it is free, with no deposit. A $50 deposit holds a procedure appointment; Valeria sends the details when she confirms.

Is the touch-up included?

No. The touch-up is a second session 4–6 weeks after your procedure, once the skin has healed. Valeria does touch-ups on her own work only and does not correct work done by other artists.

Does it hurt? How long does it take?

Most clients feel mild to moderate discomfort rather than real pain. A numbing cream is applied first. The appointment takes 2–3 hours, including consultation, brow mapping, numbing and pigment.

How long does it last?

Microblading usually lasts 12–18 months, powder brows 1–3 years. It depends on skin type, sun, skincare and metabolism. A color boost keeps them fresh.

What is healing like?

The first healing takes 7–14 days, the color settles in 4–6 weeks.

  • Days 1–3: brows look darker and sharper.
  • Days 4–10: light flaking or dryness.
  • Days 10–14: color can look lighter or uneven.
  • Weeks 4–6: the final color shows.

Don’t pick or scratch, and follow the aftercare Valeria gives you.

Who should not get permanent makeup?

It may not be right for you if you:

  • are pregnant or breastfeeding;
  • have an infection, inflammation, eczema or psoriasis on the brow area;
  • have uncontrolled diabetes or a condition that slows wound healing;
  • tend to form keloid scars;
  • take blood thinners or acne medicine such as isotretinoin;
  • are allergic to pigments or numbing products;
  • are having chemotherapy or have certain immune conditions.

Some of these only need your doctor’s clearance. Never stop a prescribed medicine without asking your doctor. Valeria goes through this with you at the consultation.

Brow guides: microblading vs powder brows, healing, your consultation →

Book

Start with your face.

Pick a service and a time. Valeria confirms every booking personally, usually the same day.

Reception
(424) 842-9693
Valeria
(310) 595-8665
Studio
21550 Oxnard St, Woodland Hills, CA 91367
Instagram
@image_pmu2
Consultation
Free, in person, no deposit
Deposit
None for the consultation · $50 holds a procedure time
Touch-up
4–6 weeks after (not included)
IMAGE permanent makeup business card